In the second quarter of 2023, the tablet market experienced a YoY loss of 22%. Realme tablet sales decreased by over 50% to account for an 8% market share, while Xiaomi tablet sales increased by 155% to account for a 6 percent market share. Shipping of Realme tablets nearly doubled to achieve an 8% market share. Continue Reading.
Apple Dominates The Indian Market
According to an analysis by CyberMedia Research, tablet market sales in India decreased by 22% compared to the previous year in the quarter ending in June 2023 but increased by 29% quarter over quarter. Apple leads the tab industry with a slightly more significant market share than Samsung.
Indian Tablet Market To Experience Loss
In the second quarter of 2023, the total tablet market experienced a YoY loss of 22%, according to a report by CMR. The survey claims that the demand for 5G tablets has increased by 7% yearly.
“WiFi tablet sales climbed 12% YoY, securing a 54% sales share,” the report stated.
Apple Vs. Samsung
Deliveries of tabs from Apple and Samsung increased by 6% over the quarter. Samsung was the market leader with a 25.31% share, but Apple held a 25.38% share.
“Apple maintained its market-leading position by retaining a 25.38% share thanks to its high-end products. According to the research, Samsung took second place with a 25.31% market share.
Lenovo’s sales fell by 30%, yet it could still hold third place with a 23% market share.
Hike In Sales During Festive Season
“As the holiday season draws near, we predict a spike in tablet purchases. New opportunities for tablet gaming are opened up by 5G’s incredible speed and low latency. CyberMedia Research Analyst – Industry Intelligence Group – Menka Kumari stated that the introduction of foldable “further bridges the chasm between conventional tablets and laptops, granting a blend of portability and elevated productivity.”
Follow Us: Facebook | Instagram | Twitter |
Youtube | Pinterest | Google News |