It’s no secret that social media has truly taken off. With around 2.62 billion users around the world, each platform allows people and brands to develop their own online personas and help them to attract a large following by posting meaningful content.
With its development, companies across the world are understanding the power those with huge followings have. From this, influencer marketing was born. Although Facebook is the most popular platform of them all, influencers have really made its sister platform, Instagram, their playing ground. In this article, we take a look at some fitness guys or athletic influencers on Instagram that you should be following and analyze their accounts.
1. Alex Bowen (AB_Bowen / AB_BownFitness)
https://www.instagram.com/p/Buyursdgldo/?utm_source=ig_web_copy_link
Alex Bowen is known from the reality show Love Island, and we all know that social media has played a huge part in the show’s success. Since the show ended, Alex has been able to rack up a following of 1.4 million followers on Instagram alone.
This influencer has promoted everything from shirts for men to health products and mixes his posts between fitness and lifestyle. However, he does have a second account that is entirely dedicated to workout videos and gym pictures – which has gained a respectable following of almost 50,000 people
Account Analysis January 2019*:
- 4 Million Followers
- 2,000+ Posts
- 514 Average Daily Followers
- Around 40 Posts Per Month
2. Joe Wicks (TheBodyCoach)
https://www.instagram.com/p/BuVsDj5HF9e/?utm_source=ig_web_copy_link
If you want to become healthier in 2019, The Body Coach is the one to follow. With eight healthy eating cookbooks under his sleeve, Joe usually posts body transformation pics of his clients and of course healthy food!
He has previously worked with food brands, and even promoted his own recipes with them! Aside from this, with his own rightful success, he’s been able to launch his own supplement range that has had rave reviews!
Account Analysis January 2019*:
- 5 Million Followers
- 9,000+ Posts
- 25,642 Average Likes
- 07% Engagement Rate
3. Chris Magee (Mageesy)
https://www.instagram.com/p/Bsnv3eZBglU/?utm_source=ig_web_copy_link
With just 31,000 followers, the Irish fitness guru was formerly a personal trainer and now is an international yoga teacher – allowing his audience to practice with him online and ensure that they’re in the best mindset possible.
We couldn’t find many collaborations with brands, but he does work with charities! On International Yoga Day, he assisted the Yoga For Refugees event and shared his expertise with those in need.
Account Analysis January 2019*:
-
- 3K Followers
- 400 Posts
- 376 Average Likes
- 29% Engagement Rate
4. Clem (Coach_Clem)
https://www.instagram.com/p/BrQRGvanoa1/?utm_source=ig_web_copy_link
With just over 7,000 followers, Clem is definitely leaving a good impression on the athletic community. A lot of his posts are with his friends, which makes anyone looking for inspiration feel part of his club.
He even collaborated with Core Collective with his own fitness programme. This means that you only pay for what you need and gain access to the consultation so you know you’re working in the right direction!
Account Analysis January 2019*:
-
-
- 7K Followers
- 400 Posts
- 214 Average Likes
- 22% Engagement Rate
-
5. Kenneth Gallarzo (Progressive_Calisthenics)
https://www.instagram.com/p/BR6V3LOFBgM/?utm_source=ig_web_copy_link
If you lack inspiration, Kenneth is one to follow. The majority of his uploads are videos, so you genuinely do feel a sense of unity and involvement when you’re browsing his page. You’ll even become familiar with a lot of the people he trains with!
If you like to see fitness videos from the finest locations in the world, he’ll be one to share them with you.
Account Analysis January 2019*:
-
-
- 411K Followers
- 950+ Posts
- 2,259 Average Likes
- 56% Engagement Rate
-
Which influencers are you following? Have you stayed committed to your gym routine this month? You can do it!
Also, check out the rich Instagram sports celebrity for 2018.
*Influencer analysis data depended on business/personal account settings.
Entertales is on YouTube, Click here to subscribe for latest videos and updates.
